Mailchimp - Famous Email Marketing tool - Email Marketing Softwares

Mailchimp – Famous Email Marketing tool

Mailchimp is one of the most famous email marketing tools in the world and has earned the attention of many companies around the world for its rich feature set, powerful functionality and ease of use. There is even a free email marketing plan for newbies. Mailchimp comes with all the features you need to use email marketing, including tracking, segmentation, autoresponders, and a drag-and-drop email builder.

9.6Expert Score

Get down to business and grow sales

Engage your customers and boost your business with Mailchimp's advanced, yet easy‑to‑use marketing platform.

Customer support

9.5

Value for money

9.4

Ease of use

9.8

Features

9.5

PROS

Very easy to use
Creative assistant and website builder
Send-time optimization and behavioural targeting
Dynamic content
Excellent customer journey builder
A / B testing
Lots of templates
Free plan available

CONS

Not the best customer support on low-cost tiers
Limited in advanced features

Who is it best for?

If you’re looking for an easy way to get into email marketing, but you don’t want to spend forever learning how to use a new service, Mailchimp could be the perfect choice. This solution is easy to use and affordable, although you might find yourself paying more than you expected if you want some advanced features.

Pricing

As mentioned above, customers of Mailchimp love the fact that it has its own free plan, although the features available are somewhat limited here. If you want to access things like multi-step journeys, more contacts, and A / B testing, you’ll need at least the $ 9.99 per month package which supports up to 50,000 contacts. There’s a Standard package for $ 14.99 which offers up to 100,000 contacts, and a premium package for more than 200,000 contacts, which also comes with advanced support, comparative reporting and more.